Do You Want to Enchant & Empower the People Who Use Your Interface?

Have you ever been frustrated by a website that’s hard to navigate? Can you remember a time when you were pleasantly surprised by the finesse of a user interface? Would you like to develop and deploy an app to truly delight your target audience and increase loyalty?

Now you can bring user-focused design to your project regardless of its size or budget. Seasoned user experience professionals have a variety of tools to research, collect and report on the needs and requirements of end users that will work with any project plan.

Contact me for a a complimentary consultation to assess your needs and propose a comprehensive plan to increase the overall usability of your website or software/app project.

Contact Ron

Creating an SEO Strategy, Part 1: What is Search Engine Optimization?

“The Internet has no such organization – files are made available at random locations. To search through this chaos, we need smart tools, programs that find resources for us.” -Clifford Stoll, Silicon Snake Oil, 1995 Search engine optimization goes beyond traditional marketing and advertising by providing techniques to help a site increase its organic…

Usability Basics: Help Prevent Errors

From error to error one discovers the entire truth. Sigmund Freud In my last posting (Usability Basics: Keep the User Informed) I talked about how the interaction with other humans differ from interactions online because of something called a feedback loop- the ability we have of constantly assessing the verbal and non-verbal communication that is…

Usability Basics: Keep the User Informed

“The more elaborate our means of communication, the less we communicate.” Joseph Priestly When we interact with another human (hey, remember those?!) we’re in a constant feedback loop- we can see his or her facial expressions, hear variations in voice tonality, observe changes in body language, and even anticipate responses based on what we know…