Author Archives: Ron

Ron has been involved in technology for the past thirteen years and has experience in business requirements, UI design, Information Architecture, and Usability.

How To Use Personas In Your Projects, Part 3

In “How to Create Effective Personas for Your Projects, Part 1″ I wrote about the three main components of effective personas: A name, a face, and an ecology (biographical data, lifestyle, and preferences). In “How to Create Effective Personas for Your Projects, Part 2″ I blogged about the ways in which information can be collected to inform…

How To Create Effective Personas For Your Projects, Part 2

In “How to Create Effective Personas for Your Projects, Part 1″ I wrote about the three main components of effective personas: A name, a face, and an ecology (biographical data, lifestyle, and preferences). Creating personas that are a reflection of real people helps us as web designers and developers to empathize with our end users…

How To Create Effective Personas, Part 1

“Man is least himself when he talks in his own person. Give him a mask, and he will tell you the truth.” -Oscar Wilde I don’t know how to say it any more plainly than this: Creating personas are important. The persona is so important because it affects so many other pieces of the project-…

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