Do You Want to Enchant & Empower the People Who Use Your Interface?

Have you ever been frustrated by a website that’s hard to navigate? Can you remember a time when  you were pleasantly surprised by the finesse of a user interface?  Would you like to develop and deploy an app to truly delight your target audience and increase loyalty?

Now you can bring user-focused design to your project regardless of its size or budget. Seasoned user experience professionals have a variety of tools to research, collect and report on the needs and requirements of end users that will work with any project plan. 

Contact me for a a complimentary consultation to assess your needs and propose a comprehensive plan to increase the overall usability of your website or software/app project.

Contact Ron

 

How To Use Personas In Your Projects, Part 3

In “How to Create Effective Personas for Your Projects, Part 1″ I wrote about the three main components of effective personas: A name, a face, and an ecology (biographical data, lifestyle, and preferences). In “How to Create Effective Personas for Your Projects, Part 2″ I blogged about the ways in which information can be collected to inform your personas: contextual interviewstask analysisinterviewssurveys, and other sources.

Now I’ll cover ways in which personas can be used during the project lifecycle to help guide design and content decisions. It’s an obvious statement but everything done during a project should be done to satisfy the target audience; and keeping your personas front and center will help you and your team stay focused on that goal.

How To Create Effective Personas For Your Projects, Part 2

In “How to Create Effective Personas for Your Projects, Part 1″ I wrote about the three main components of effective personas: A name, a face, and an ecology (biographical data, lifestyle, and preferences). Creating personas that are a reflection of real people helps us as web designers and developers to empathize with our end users…

How To Create Effective Personas, Part 1

“Man is least himself when he talks in his own person. Give him a mask, and he will tell you the truth.” -Oscar Wilde I don’t know how to say it any more plainly than this: Creating personas are important. The persona is so important because it affects so many other pieces of the project-…

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